Commercial Projects
Amelia x Ciroc
Amelia shares her (hilarious) dinner party rules.
Where did it start? To celebrate 10 years of Chicken Shop Date, we partnered with Ciroc Vodka to bring an intimate dinner party to life, and seamlessly integrate the brand into content alongside. The result? Conceptualising, producing, shooting and editing a satirical video featuring Amelia sharing her dinner party rules (like ‘single people only’ and ‘always compliment the host’). Through this lighthearted approach, we naturally highlighted Ciroc and its role in creating a party atmosphere, while staying true to Amelia’s comedic style.
The results: Over 2.4 million views and 100,000 engagements on the one video.
Amelia x Google
Amelia plans a trip to the city of love with the help of Google’s AI.
Where did it start? When Google approached us to help promote their new AI tool, designed to simplify tasks like planning trips, creating recipes, or drafting emails, we wanted to create something that felt truly authentic to Amelia’s voice. Inspired by her search for true love, we ideated, produced, shot and edited a short video of Amelia planning a trip to Paris, with a little help from Google’s AI.
The results: An engaging piece of content that showcases the tool’s versatility, leading to a great response from our audience: “Best ad ever!” “Only ad I’ve ever watched the whole way through.”
Nike x Lionesses x FBB
Amelia meets her football heroes to inspire the next generation.
Where did it start? We were over the moon when our friends at Nike approached us to develop a creative alongside our friends at the Lionesses and Football Beyond Borders. We wanted to push the boundaries of content creator partnerships, so pitched a unique interview format that we’d not tried before. Teaming up with Kode Media as our production partner, it was such a special project to develop and produce with the Dimz Inc. team.
The results: Over 1.3m views on the content across Amelia’s channels.